Embedding some B2B marketing trends in your marketing plan will not save you in 2021. This time around, your handling of key B2B marketing and sales disruptors will determine your success. Embrace a radical new approach and continuous improvement. Just paying some more attention to content marketing, marketing automation, SEO and social advertising today, may be too little too late. To quote Microsoft’s CEO, Satya Nadella, “We saw twoRead more