Linking your marketing tools to Manceppo creates one 360 degree view on your lead profiles. Activity from Mailchimp, web visits and form submissions from WordPress website, company info from LinkedIn and tracking data from Google Analytics is all linked together.
All activities are recorded in the timeline per profile so that you have a clear view of events and interactions over time.
Profile information from different sources can be used to trigger events, keep lists or set up lead scores. Think of clicks, opens, downloads and web visits or demographic data such as job title, industry information or company size.