Rules engine

Trigger actions in one tool based on conditions in another

Rules engine

Our smart “if this, then that” rules engine allows you to trigger events in different tools based on a wide range of profile conditions.


Set conditions such as downloading an e-book, viewing a specific web page or opening a specific email.


And, for example, trigger an automation in Mailchimp by adding a tag to a contact, add qualified leads to Pipedrive based on a lead score or send an alert to an account manager when a lead clicks through on an offer in a Mailchimp email.